The Seaweed Bath Co.

Body wash infused buffer sponges with patented technology — exfoliates, cleanses, and moisturizes in one, with 14+ washes per sponge.

Kansas City maker of Zum goat milk soaps, laundry soap, and body care, handcrafted with essential oils.

Clean beauty retailer curating rigorously vetted non-toxic skincare, makeup, and wellness products.

Largest US beauty retailer carrying mass-market and prestige cosmetics, skincare, and fragrances with in-store salons.

DTC plant-based skincare brand founded in 2012, now owned by Goodwill Brands, selling clean body care with botanical ingredients.

Canmore, Alberta company making 100% natural, toxin-free soaps and skincare with simple, recognizable ingredients since 1995.

P&G-owned natural personal care brand selling aluminum-free deodorant, body wash, and toothpaste.

America's oldest personal care brand, founded in 1752. Heritage soaps, fragrances, and grooming products.

Coty-owned skincare and fragrance brand known for Purity face wash and inspirational self-care messaging.

Natural skincare brand with plant-based formulas. Gentle, vegan products in signature pastel packaging.

L'Oréal-owned apothecary skincare brand known since 1851 for the Ultra Facial Cream and sample-generous service.

Mississippi-based bath brand handcrafting bath bombs, soaps, and self-care products while employing women in recovery programs.