Frederick's of Hollywood Sales History

New styles on sale — shop now

New styles on sale — shop now

Weekend special sale — 30% off Romantic Lace (eligible styles marked)

Weekend Special Sale — 30% off Romantic Lace (eligible styles marked)

Buy 3 panties, get 3 free (eligible styles marked)

Buy 3 panties, get 3 free (eligible styles marked).

Buy 3 panties, get 3 free (eligible styles marked).

Buy 3 panties, get 3 free (eligible styles marked).

Buy 3 panties, get 3 free (eligible styles marked)

Buy 3 panties, get 3 free (eligible styles marked).

Buy 3 panties, get 3 free (eligible styles marked).

The Long Weekend Sale: Up to 80% off; eligible styles marked and discount applied in cart.

The Long Weekend Sale — Up to 80% off eligible styles (discount applied in cart).

The Long Weekend Sale: Up to 80% off eligible styles (discount applied in cart)

The Long Weekend Sale — Up to 80% off eligible styles (discount applied in cart).

The Long Weekend Sale — Up to 80% off eligible styles (discount applied in cart).

The Long Weekend Sale — up to 80% off; eligible styles marked and discount applied in cart.

The Long Weekend Sale — Up to 80% off eligible styles (discount applied in cart).

The Long Weekend Sale: Up to 80% off eligible styles (discount applied in cart).

The Long Weekend Sale: Up to 80% off on eligible styles (discount applied in cart).

40% off 200+ styles — limited-time event, prices as marked.

40% off 200+ styles — limited-time event, prices as marked.

40% off 200+ styles — limited-time event, prices as marked

40% off 200+ styles — limited-time event; prices as marked.

Limited-time event: 40% off 200+ styles (prices as marked).

40% off 200+ styles — limited-time event

First Heat Spell — 40% off 200+ styles, limited-time event.

Price Play Event: Shop eligible styles at price tiers of $10 or less, $20, $30 and $40+.

Price Play Event: items available at $10 or less, $20, $30, and $40+ price points.

Free sex dice with a purchase of $100

Spring Fling: 30% off sitewide (code FLING30)

Spring Fling — 30% off sitewide with code FLING30

Free lace mask with a purchase of $100

Spring Lingerie Reset: 20% off $100, 25% off $150, 30% off $200 (discount applied in cart).

Spring Lingerie Reset: 20% off $100, 25% off $150, 30% off $200 — buy more & save more (discount applied in cart)

Sale Panties: 10 panties for $35.

Sale Panties: 10/$35

The Panty Drop: 6/$40 sale on selected panties.

The Panty Drop: 6 panties for $40

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6 panties for $40.

Sale Panties: 10/$35

Extra 30% Off Sale Items

10 Sale Panties for $35.

Extra 30% Off Sale

30% Off Sitewide for International Women's Day Event

30% Off Sitewide for International Women's Day Event

30% Off Sitewide for Women's Day Event.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 sale on selected panties.

The Panty Drop: 6 panties for $40.

The Panty Drop: 6/$40

48 HOURS ONLY: 30% OFF THE SEXIEST STYLES

Flash Sale: 30% off the sexiest styles | Code: TEASE30

The Panty Drop: 6/$40 sale on select panties.

The Panty Drop: 6/$40

The Panty Drop: 6/$40 sale on panties.

The Panty Drop: 6 for $40 on women's panties.

The Panty Drop: 6/$40 sale on selected panties.

The Panty Drop: 6 for $40 deal on select panties.

The Panty Drop: 6 panties for $40.

BUY 1 BRA & GET 1 FREE, limited-time event for Women's Intimates.

Buy 1 Bra & Get 1 Free. Limited-time event.

Buy 1 Bra & Get 1 Free. Limited-time event.

BUY 1 BRA & GET 1 FREE. Limited-time event.

Buy 1 Bra & Get 1 Free. Limited-time event.

Sale Panties: 10/$35.

BUY 1 BRA & GET 1 FREE | Limited-time event.

BUY 1 BRA & GET 1 FREE. Limited-time event.

Sale Panties: 10 for $35.

Finishing Touches: BOGO offer.

Finishing Touches: Buy 1, Get 1 50% off.

Finishing Touches: BOGO on selected items.

Buy 1, Get 1 50% Off: Finishing Touches.

The Panty Drop: 6/$40 on select panties.

Sale Panties: 10 panties for $35.

The Panty Drop: 6/$40

Buy 1, Get 1 50% Off on Finishing Touches.

Lingerie Love Affair Sale with items starting at $10

The Panty Drop: 6 for $40

Lingerie Love Affair Sale: $10 & Less, $20, $30, $40+.

Sale Panties: 10/$35

Lingerie Love Affair Sale: $10, $20, $30, $40+ on select items.

The Panty Drop: 6 panties for $40.

Finishing Touches: BOGO

Sale Panties: 10 for $35

Sale Panties: 10 for $35 on selected styles.

The Panty Drop: 6 for $40 on select styles.

The Panty Drop: 6 for $40

Finishing Touches: BOGO

Enjoy 25% off almost everything. Use code TREAT25.

25% Off (Almost) Everything during the Treat Yourself Event.

25% OFF (Almost) Everything, code TREAT25. Ends soon.

Enjoy 25% off almost everything. Code: TREAT25.

Enjoy 25% off almost everything. Code: TREAT25.

Buy 1, Get 1 50% Off on Finishing Touches.

Up to 80% off sale styles

Up to 80% off sale styles

5 for $5 Panties | Limited-time event

End of Season Sale: Save up to 80% off on select styles.

End of Season Sale with up to 80% off on select items.

End of Season Sale: Up to 80% off select items.

End of Season Sale with UP TO 80% OFF on selected styles.

UP TO 80% OFF Sale Styles

End of Season Sale: UP TO 80% OFF on select styles.

End of Season Sale | Up to 80% Off on select items.

UP TO 80% OFF sale styles.

Finishing Touches: Buy 1, Get 1 50% Off

Up to 80% off on sale styles. Ends soon.

Buy 5 Panties for $5. Limited-time event.

End of Season Sale: Up to 80% off select items.

End of Season Sale: Up to 80% off select styles.

End of Season Sale: Up to 80% off on select items.

UP TO 80% OFF Sale Styles

Up to 80% off sale styles during End of Season Sale.

5 for $5 Panties sale event.

Finishing Touches: BOGO

Sale Panties: 10 for $35

Sale Panties: 10 panties for $35

Sale Panties: 10 panties for $35.

Finishing Touches: BOGO

Sale Panties: 10 panties for $35

Sale Panties: 10 panties for $35

Sale Panties: 10 for $35.

Finishing Touches: BOGO.

Sale Panties: 10/$35.

Buy 1, Get 1 50% Off: Finishing Touches

Sale Panties: 10 for $35 on select styles.

40% Off Sitewide during 7 Days of Doorbusters.

Sale Panties: 10/$35

Today Only: 50% off the sexiest cuts. Ends today.

Finishing Touches: Buy 1, Get 1 50% Off

The Panty Drop: 6 for $40 event.

Sale Panties: 10/$35

Sale Panties: 10 for $35

Finishing Touches: BOGO offer.

The Panty Drop: 6 for $40.

Sale Panties: 10 for $35 sale on selected items.

CYBER MONDAY EVENT | 50% OFF EVERYTHING | Ends 12/3

Cyber Monday Event: 50% off sitewide

BLACK FRIDAY EVENT | 50% OFF EVERYTHING

Black Friday Event | 50% Off Panties

50% OFF LINGERIE | Code: UNWRAP50

BLACK FRIDAY EVENT | 50% off sitewide

BLACK FRIDAY EVENT | 50% OFF EVERYTHING

50% OFF PANTIES during BLACK FRIDAY EVENT

Black Friday Event: 50% off sitewide. Code: UNWRAP50

Black Friday Event — 50% off sitewide (code: UNWRAP50)

Finishing Touches: Buy 1, Get 1 50% off

Sale Panties: 10/$35

Sale Panties — 10 for $35

Finishing Touches: Buy 1, Get 1 50% Off

Sale Panties: 10 for $35

Finishing Touches: Buy 1, Get 1 50% Off

Sale Panties: 10/$35

Sale Panties: 10 for $35

Finishing Touches: BOGO 50% off

Sale Panties: 10/$35

Sale Panties: 10 for $35

Singles Day — 30% off sitewide (Code: SINGLES; 48 hours only)

30% off sitewide. Code: SINGLES. Limited-time only.

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off on select items.

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

PRICE PLAY EVENT: Lingerie starting at $5

FINISHING TOUCHES: BOGO 50% OFF

PRICE PLAY EVENT: Lingerie starting at $5

Finishing Touches: BOGO 50% Off

FINISHING TOUCHES: BOGO 50% OFF

FINISHING TOUCHES: BOGO 50% Off

FINISHING TOUCHES: BOGO 50% Off

FINISHING TOUCHES: BOGO 50% OFF

FINISHING TOUCHES: BOGO 50% OFF

FINISHING TOUCHES: BOGO 50% OFF

FINISHING TOUCHES: BOGO 50% OFF

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off on select items.

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% OFF

30% OFF SITEWIDE during Autumn affair days

Finishing Touches: BOGO 50% OFF.

30% OFF SITEWIDE. Code: FLIRTY30.

Finishing Touches: BOGO 50% OFF.

30% OFF SITEWIDE. Code: FLIRTY30. Autumn affair days are here.

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Limited-Time Event: Buy 3, Get 3 Panties

LIMITED-TIME EVENT: Buy 3, Get 3 Panties

LIMITED-TIME EVENT: BUY 3, GET 3 PANTIES

LIMITED-TIME EVENT: BUY 3, GET 3 PANTIES

Limited-Time Event: Buy 3, Get 3 Panties

Limited-Time Event: Buy 3, Get 3 Panties

Limited-Time Event: Buy 3, Get 3 Panties

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

Finishing Touches: BOGO 50% Off

LABOR DAY EVENT | Up to 80% off lingerie

LABOR DAY EVENT | Up to 80% off original prices

LABOR DAY EVENT | Up to 80% off lingerie

LABOR DAY EVENT | Up to 80% off original prices

LABOR DAY EVENT: Up to 80% off original prices on lingerie.

LABOR DAY EVENT: Up to 80% off lingerie

Finishing Touches: BOGO

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

Buy More Play More: Save up to 30% on lingerie.

Buy More Play More: Save up to 30% on lingerie.

Buy More Play More: Save up to 30% on lingerie.

Buy More Play More: Save up to 30% on lingerie.

Buy More Play More: Save up to 30% on lingerie.

Buy More Play More | Save up to 30% on lingerie.

BUY MORE PLAY MORE | Save up to 30% on lingerie.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

Buy One Bra, Get One Free on full-price styles.

Buy One Bra, Get One Free on full-price styles.

Buy One Bra, Get One Free on full-price styles.

Buy One Bra, Get One Free on full-price styles.

Buy One Bra, Get One Free on full-price styles.

Buy One Bra, Get One Free on full-price styles.

Buy One Bra, Get One Free on full-price styles.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40

The Panty Drop: 6/$40

The Panty Drop: 6/$40

The Panty Drop: 6/$40

The Panty Drop: 6/$40 on select panties

The Panty Drop: 6/$40

HEAT WAVE EVENT - Extra 25% off existing sale styles

HEAT WAVE EVENT: Extra 25% off existing sale styles

HEAT WAVE EVENT: Extra 25% off existing sale styles.

HEAT WAVE EVENT: Extra 25% off existing sale styles.

HEAT WAVE EVENT: Extra 25% off existing sale styles.

HEAT WAVE EVENT: Extra 25% off existing sale styles.

HEAT WAVE EVENT: Extra 25% off existing sale styles.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

Summer Sizzle Days | 40% Off | CODE: SIZZLE40

Summer Sizzle Days | 40% Off sitewide | CODE: SIZZLE40

Summer Sizzle Days | 40% Off | CODE: SIZZLE40

Summer Sizzle Days | 40% Off | CODE: SIZZLE40

Summer Sizzle Days | 40% Off | CODE: SIZZLE40

Summer Sizzle Days | 40% Off | CODE: SIZZLE40

Price Play Event | $10 & Under, $20, $30 & $40 Styles

Price Play Event | $10 & Under, $20, $30, $40 Styles

Price Play Event | $10 & Under, $20, $30, $40 Styles

Price Play Event | $10 & Under, $20, $30 & $40 Styles

Price Play Event | $10 & Under, $20, $30 & $40 Styles

Price Play Event | $10 & Under, $20, $30 & $40 Styles

Price Play Event | $10 & Under, $20, $30 & $40 Styles

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.

$25 off $100+ | Code: SAVE25 | Summer Solstice Event

$25 off $100+ | Code: SAVE25 | Summer Solstice Event

$25 off $100+ | Code: SAVE25 | Summer Solstice Event

$25 off $100+ | Code: SAVE25 | Summer Solstice Event

$25 off $100+ | Code: SAVE25 | Summer Solstice Event

$25 off $100+ | Code: SAVE25 | Summer Solstice Event

Save $25 on any purchase of $100+ during the Summer Solstice Event.

Save $25 on any purchase of $100+ during the Summer Solstice Event.

The Panty Drop: 6/$40 on select panties.

The Panty Drop: 6/$40 on select panties.