Echelon Fitness

Specialty barbell and strength equipment maker born from powerlifting, known for the Duffalo Bar and Transformer Bar.

Family-owned South Carolina company building custom strength equipment since 1980 — used by NFL teams, the US Military, and colleges.

Maker of the gold-standard indoor rowing machine. Performance monitors and training tools for athletes.

Makers of the EQualizer, a versatile bodyweight dip-bar system for hundreds of exercises. Simple and stackable.

Shark Tank-featured brand selling wall-mounted, folding squat racks and space-saving home gym equipment, made in the USA.

Connected fitness company selling bikes, treads, and rowers with live and on-demand instructor-led classes.

Wall-mounted smart home gym using electromagnetic resistance and AI coaching for strength training.

AI-powered home gym with 3D body tracking, real-time form correction, and 3,000+ on-demand classes.

Major strength equipment brand selling barbells, racks, plates, and CrossFit gear made in Columbus, Ohio.

Adjustable dumbbell brand making compact, space-saving weight sets for home gyms.

Home fitness equipment brand selling treadmills, ellipticals, and bikes with commercial-grade build quality.

Legacy fitness brand selling indoor cycling bikes, treadmills, and ellipticals for home workouts.