Follow stores to track their sales in Following.
LVMH's global beauty retailer carrying prestige skincare, makeup, and fragrance from hundreds of brands.
Shiseido-owned prestige makeup brand known for the Orgasm blush and bold, fashion-inspired color cosmetics.
Rihanna's inclusive beauty brand that launched with 40 foundation shades. Makeup for every skin tone.
Estée Lauder-owned playful makeup brand known for Better Than Sex Mascara and sweet-themed packaging.
Fun, playful prestige cosmetics brand. Known for brow products, hoola bronzer, and cheeky packaging.
Kylie Jenner's Coty-backed beauty line that launched with lip kits, now covering full face cosmetics.
Prestige beauty brand that defined the brow category. Brow products, palettes, and lip color with pro roots.
Selena Gomez's beauty brand focused on self-acceptance, known for the Soft Pinch Liquid Blush.
Beauty mogul Huda Kattan's cosmetics brand known for bold eyeshadow palettes, lashes, and complexion products.
Celebrity makeup artist's luxury beauty line. Known for Pillow Talk lip color and glamorous, easy routines.
Affordable drugstore beauty brand offering richly pigmented makeup popular for inclusive shade ranges.
Ultra-affordable drugstore makeup that punches above its price. Vegan, cruelty-free cosmetics and skincare.
Prestige beauty conglomerate's flagship brand. Luxury skincare, makeup, and fragrance with iconic products.
Lady Gaga's clean artistry beauty brand. High-performance, vegan makeup with bold, inclusive color ranges.
Clean beauty brand made for sensitive skin, known for the ShineOn Lip Jelly and gentle formulas.
Vegan, cruelty-free beauty brand known for the Hydro Grip Primer and easy stick-format products.
Millennial beauty brand built on the "skin first" philosophy. Minimalist makeup and skincare with cult status.
UK-based affordable makeup brand offering trend-led cosmetics and skincare at budget-friendly prices.
Professional makeup brush and cosmetics brand known for affordable, high-quality brushes and eyeshadow palettes.
Clean beauty brand known for the Revealer Concealer and dewy, skin-first makeup that looks effortless.
Clean beauty brand known for the Super Serum Skin Tint and organic-ingredient makeup with real pigment.
Victoria Beckham's luxury clean beauty line offering cruelty-free makeup, skincare, and fragrance.
Pro makeup artist-founded beauty brand known for inclusive, multifunctional color cosmetics like Colorfix cream pigments.
LA-based sisters making small-batch, clean color cosmetics with fewer than 20 ingredients each — mystical aesthetic, no synthetic dyes.
Cruelty-free drugstore cosmetics brand since 1979 offering 300+ products, all under $10.
Amorepacific's Korean skincare brand built around Jeju Island botanical ingredients at affordable prices.
Japanese prestige beauty brand offering luxury skincare and makeup with over 150 years of innovation.
Prestige makeup brand built on natural, skin-first beauty. Known for foundation matching and effortless looks.
Formerly Kat Von D, a bold vegan and cruelty-free makeup brand known for long-wear liquid lipstick and eyeliner.
Makeup brand known for the Stay All Day Liquid Lipstick and shimmer eyeshadow in artist-friendly formulas.
Amorepacific's official global mall selling Korean beauty brands including Sulwhasoo, Laneige, and Innisfree.
Largest US beauty retailer carrying mass-market and prestige cosmetics, skincare, and fragrances with in-store salons.
UK-based prestige beauty retailer. Curated selection of trending and expert-recommended skincare and makeup brands.
Major Asian beauty and fashion e-tailer carrying K-beauty, J-beauty, and Korean fashion brands for global shoppers.
Estée Lauder's professional-grade makeup brand known for bold lipstick shades and inclusive color range.
L'Oréal-owned cosmetics brand known for its Naked eyeshadow palettes and edgy, bold makeup.
Dermatologist-created prestige skincare and makeup. Known for the 3-Step system and allergy-tested formulas.
Legacy mass-market beauty brand selling drugstore cosmetics, haircare, and nail color.
Legendary makeup artist's luxury cosmetics line known for opulent pigments, glitter, and couture-level color.
L'Oréal's mass-market cosmetics brand known for Great Lash mascara and affordable drugstore makeup.
Clean mineral makeup brand known for its original loose powder foundation. Simple, skin-friendly formulas.
Celebrity makeup artist Gucci Westman's luxury clean beauty line favored on red carpets worldwide.
Affordable, trend-driven makeup brand born on social media. Huge shade ranges at drugstore-friendly prices.
Affordable makeup brand popular among beauty influencers for large eyeshadow palettes and brush sets.
Clean makeup brand known for the Glowy Super Gel highlighter and lightweight, skin-friendly cosmetics.
Inclusive cosmetics brand by beauty influencer Patrick Starrr, sold at Sephora and known for primers and wide shade ranges.
LVMH-distributed makeup artist brand known for richly pigmented eyeshadow palettes at luxury prices.
Clean makeup brand proving high-performance glam and non-toxic formulas can coexist. Sold at Sephora.
Official store for Korean beauty conglomerate Clio Cosmetics, carrying Clio, Peripera, Goodal, and Healing Bird.
German ultra-budget cosmetics brand. Trendy makeup at the lowest price tier in drugstores.
Korean cosmetics brand from Stylenanda known for trendy, Instagram-popular makeup with bold color palettes.
L'Oréal's prestige beauty house offering luxury skincare, fragrance, and makeup with French heritage since 1935.
Estée Lauder-owned makeup brand born from a photo studio, known for Photo Finish Primer and camera-ready cosmetics.
L'Oréal-owned makeup brand developed with dermatologists, known for the CC Cream and full-coverage products.
Cruelty-free makeup brand known for Shape Tape Concealer, Amazonian Clay products, and playful packaging.
Korean beauty brand offering playful, affordably priced skincare and makeup with whimsical packaging.
Korean beauty brand known for affordable skincare essentials, BB creams, and the Time Revolution line.
Soho NYC showroom from the acclaimed design duo, selling handcrafted furniture, lighting, and objects alongside Le Mercerie café.
Curated beauty retailer carrying professional and luxury makeup, skincare, and tools from niche brands.


























































