Milani Cosmetics

Estée Lauder-owned makeup brand born from a photo studio, known for Photo Finish Primer and camera-ready cosmetics.

Clean makeup brand known for the Glowy Super Gel highlighter and lightweight, skin-friendly cosmetics.

Prestige beauty conglomerate's flagship brand. Luxury skincare, makeup, and fragrance with iconic products.

LVMH-distributed makeup artist brand known for richly pigmented eyeshadow palettes at luxury prices.

Amorepacific's Korean skincare brand built around Jeju Island botanical ingredients at affordable prices.

Inclusive cosmetics brand by beauty influencer Patrick Starrr, sold at Sephora and known for primers and wide shade ranges.

Makeup brand known for the Stay All Day Liquid Lipstick and shimmer eyeshadow in artist-friendly formulas.

Vegan, cruelty-free beauty brand known for the Hydro Grip Primer and easy stick-format products.

Largest US beauty retailer carrying mass-market and prestige cosmetics, skincare, and fragrances with in-store salons.

Rihanna's inclusive beauty brand that launched with 40 foundation shades. Makeup for every skin tone.

Japanese prestige beauty brand offering luxury skincare and makeup with over 150 years of innovation.

Clean makeup brand proving high-performance glam and non-toxic formulas can coexist. Sold at Sephora.